How To Sell On Ebay: Pricing Strategy

Many new Ebay sellers make one of two mistakes: eitherthey overprice items to an unsellable extreme; or theylose money on every transaction by setting low startingprices with no restrictions.

In this lesson, I am going to go over which pricing strategies to use and when if you are using a ten-dayauction setup.

Strategy #1

If you are listing a popular item that you are confidentwill sell for a high price, one strategy you can use isthe ten-day, one cent starting price, no reserve auction.This is the best way to start a bidding war: pull in bidders early with a low starting price and no reserveand give them ten days and two weekends to battle it out.

Depending on the profit-margin of the item and the quality and number of your competitors, you may wantto consider using listing upgrades, such as bold, highlight, and feature listing options to ensure your auction sticks out of the crowd.

Please note that I do not recommend this strategy for beginners. This is extremely high risk if you do not know how to take the risk out of it - and this is notsomething I can teach you. You must determine this byassessing your own personal inventory with tests.

Strategy #2

Now, if you are new to Ebay or want to list an item with undetermined popularity, you can use a safer, butpotentially as profitable bidding strategy for ten-dayauctions.

You still wont use a reserve with this strategy. But instead of setting the start price low to encourage a bidding war, you are going to set your start priceto your ideal selling price - and then couple it witha buy it now price that is slightly higher.

This will put pressure on the buyer to buy it nowinstead of watching. If she waits, she gains absolutelynothing--and she risks someone else bidding (and ruiningthe low BIN price) or just snatching it with the BIN option.

In addition, knowing that she will lose nothing anyway,she will realize that she can get the item up to tendays sooner if she uses the BIN option to order it then,rather than waiting for the auction clock to tick down.

The strategy I described above is very safe. I use it for the majority of my auctions and I always getpositive results. At worst, it will take me 3-4 weeksto sell an item, but I wont ever lose money. I justadjust the price to compensate for additional fees.

Strategy #3

Another effective way to use a ten-day setting is in conjunction with dutch auctions--or auctions thatsell a number of the same item. Ten-day auctions willgive you the longest amount of time to move the highestamount of products.

You may also want to feature ten-day dutch auctions, depending on what items you are selling. If you're selling information products and rely on the quantityof sales for profit, this wont be effective; but ifyou're selling a number of expensive, high profit-marginitems, featuring your auction is probably a good idea.

________________

If none of these strategies works for you, you should consider the following two things: 1) the price other Ebay businesses sell your product for. If someone else IS selling your product, there is a reason for it - and it's probably the price. If you cannot afford to sell ata reasonable price, you need to find a new source to buy from. And if your product's price is reasonable, then 2) you need to redesign your auction and find new ways of pulling in targeted traffic.

http://www.workathomerightnow.net/ebay.html -Written by Isaiah Hull, author of "How to Profiton Ebay In Seven Days Without Spending A Single Penny." For a limited time only you can get a pre-publication copy of his book for ONE-FOURTH the post-publication price!

More Resources

Internet and Businesses Online:Auctions Articles from EzineArticles.com
05/08/2017 12:48 PM
How To Sell Digital Products On Bonanza
Digital product authors and licensed resellers have sold their products on eBay for many years. Sadly, for the past couple of years eBay has made this increasingly more difficult. This is due to their restrictions on the sale of digitally downloaded products. As a result many digital product sellers have been forced to find an alternative.
05/02/2017 10:15 AM
How Would You Feel If eBay Blocked Aussie Shoppers?
Are there people in Australia buying your products on eBay? You might want to promote a special sale exclusively for them because it looks like your future with them is indefinite. eBay said it could resort to blocking Australians from buying from foreign sellers on its marketplace because of Australia's new tax laws.
04/26/2017 08:20 AM
5 Steps to an eBay Store
eBay has been one of the few internet business that have grown at an exponential rate over the years. No matter if the brand is an already well established brand or a new entrepreneur, everyone that the help of eBay in attracting more customers towards its company. One of the reasons why eBay is growing so fast is that it accommodates businessmen in a lot of ways from allowing them to make banking arrangements to committed customer support.
04/26/2017 08:10 AM
Strategies For A Successful eBay Store
Every business has its competitions and so does online businesses. eBay itself has its stern competitors and it needs to have approached that helps it to stand out from all the others. Certain strategies should be adopted to help boost your eBay store.
04/26/2017 08:10 AM
How eBay Helps You Earn
In today's economic crisis, everyone struggles to earn some extra cash. One such ways of earning cash easily and by staying at home is through online businesses. eBay is one of the most successful and vast online business stores worldwide.
04/26/2017 08:10 AM
Why You Should Avoid Using A Free Template
You would have probably been told to use an eBay template and how important it is. It is considered an easy, reliable and cheap way of increasing sales. There are two types of templates, paid and free.
04/26/2017 08:09 AM
Increasing Sales on eBay
If you plan on earning through internet, eBay store setup should be one of your priority options. A brand that is unique and recognizable can be built easily by using the pre-designed eBay templates or customized templates which not only saves time but also helps you monetarily by saving money on advertising. If you plan on selling a certain type of product, meaning you make your store specific to a certain kind of product you would eventually attract only a particular type of customer that are interested in that product.
04/21/2017 10:23 AM
How Your eBay Store Should Be Developed
As the economic struggles continue globally, people are trying to look in for ways to bring in money. During all this searching to find new ways to bring in money, people have stumbled upon the use of the internet to earn. One of such internet associated ways of income potential in eBay.
04/21/2017 10:23 AM
Edge of Using Pre Designed eBay Templates
The basic advantage of using an eBay template design relates to your store or auction look. The template can give your store a professional and elegant look resulting in the attraction of more customers and increase in sales. The auction seems to be put in a lot of effort if a professional customized eBay template design is used to make it stand out.
04/21/2017 10:21 AM
Why You Should Choose a Pre Designed Template
Many eBay sellers prefer using a catchy customized template for the listing of their items, then having no design at all. A pre designed template helps you to give your store the professional look it needs to flourish. It is found out by research that customers tend to prefer pages that are well designed and organized rather than those that are average looking, the same thing applies for eBay auction lists.
04/21/2017 10:21 AM
Why Own a Professional Looking eBay Store?
For people planning to pursue a business career in online business, eBay stores hold paramount importance. But setting up a professional eBay store brings with it, a lot of queries that require simplification and clarification, such as why would I want a professional look for an online store? Or what are the relevant steps that should be taken that prove to be beneficial in the future?
04/21/2017 10:21 AM
Important Consideration in Building an eBay Store
Now a day's eBay selling is a very successful business and a lot of different tips and tricks are available to guide people in the right direction. Following these tips and tricks not only makes it less stressful and easier to run your store, but also helps in attraction of a vast potential buyer traffic. The amount of information present on the internet in relation to sales on eBay store is never ending, thus, it is necessary to channel and prioritize the information that would provide benefits to you.
04/17/2017 11:33 AM
eBay Antique Sales - Appalling Downward Trends Continue in 2016
The once-thriving and exciting eBay antiques marketplace has now virtually ground to a halt. This is disappointing both buyers and sellers alike. What's causing it and what, if anything, can be done?
09/30/2016 11:08 AM
Boost Your eBay Sales Using Simple, But Effective Approaches
eBay is amongst the best platforms you can choose to use to sell your products on. But considering that there are thousands of other sellers trying to attract sales just the same way you are then you are better off approaching it strategically so that you are able to boost your selling rates. If you want to attract more traffic to your listings, then you must get it right when packaging and presenting it to your targeted market.
09/21/2016 12:13 PM
When A $3 Dollar Jacket Sold For $100, I Was Hooked!
I can remember a moment in the first few months of selling on eBay that was so exciting, I was hooked! I couldn't believe that I had just made that much money on such a small investment. I knew this was what I was going to focus my efforts on to make money from home.
08/16/2016 03:53 PM
Minimum Advertised Price (MAP) - Is Monitoring Beneficial?
MAP, minimum advertised price can be defined as an agreement between suppliers and retailers that stipulates the lowest price that is allowed to be advertised on given items. The MAP policy is especially critical for manufacturers who sell products for online reselling by third parties. This has become very important considering that consumers now conduct online and mobile comparisons of prices before then can make a purchase. The MAP policies can also be helpful for small businesses in terms of competing and selling as compared to engaging in price wars.
07/08/2016 04:03 PM
Sell Jeans on eBay to Make Money
Clothing is one of the most popular items you can sell on eBay. Every day, ordinary people make extra cash by sourcing and selling top selling clothing brands on eBay. When I started Online selling on eBay in 2009, money flew in.
05/19/2016 08:03 AM
Some Helpful Tips for Effective eBay Selling
Selling on eBay is an excellent way for you to sell off any unwanted items that are simply gathering dust in your home because you don't use them anymore. This allows you to make some money and you can even set up your online business here. If you possess a craft, but don't have the funds to start a full-fledged business, eBay can help you in establishing yourself and earning an income. However, in order to succeed as an eBay seller, there are some tips you need and guidelines that should be followed to avoid any pitfalls.
04/14/2016 09:46 AM
What Is The Difference Between Wholesale And Drop Shipping
Wholesale and drop shipping are often confused for one another. While the two are somewhat connected, the two are distinctly different. Learning the difference between the two is essential if you are considering launching your own ecommerce website.
03/21/2016 03:05 PM
12 Kinds of Antique Products You Can Sell Through Online Auctions
All kinds of antiques, from dolls to furniture are certainly great sellers. But most of us are not antique dealers and may not know or care enough about them. So here are twelve things that sell like crazy that you can profit from using online auctions.
02/16/2016 08:56 AM
How Buying and Selling Has Gotten a Lot Easier With Reverse Auctions
Over the years, a lot has changed in the way people transact businesses. A few years ago, whenever a seller listed something for sale, the whole process of actually negotiating with the buyer was too tedious. First they had to post an ad, wait for the customers to respond to the offer, sit with them and then complete the transaction. Usually in such cases, the amount sellers get from the buyers is much less than what they had wanted due to several rounds of negotiations
02/05/2016 02:15 PM
50 Tips for eBay Sellers
50 Tips every eBay seller needs to know once they start listing. This will help novice eBay sellers expand there sales performance. For the experienced eBay seller I hope you walk away with something new from this article.
09/23/2015 04:31 PM
How to Drop Ship Online
How to Drop Ship. First let's explain what it is to drop ship. Basically retail arbitrage is the method of buy low, sell high. You can sell items on selling platforms such as eBay, Amazon, or Bonanza. These are online retail platforms that allow sellers to list an item for sale on their platform(website) for a cut of the sale. Each online retailer has a different % that they take from each sale.
08/18/2015 12:03 PM
Turning Your Old Outdoor Gear to New Using eBay
I remember when I was a kid, we had a small tool shed on the side of the house and that tool shed was full of old fishing equipment. I'd be a more wealthy kid if eBay would have existed back then, I'd at least have had better equipment. I'd have sold the old gear to finance new gear.
07/30/2015 02:24 PM
Selling Antiques on eBay - Is This a Dead-End?
Buyers of quality antiques are increasingly complaining that it's almost impossible to find genuine eBay open-auction type sales any longer. Many sellers are are also stating that eBay is now largely 'dead and buried' as a selling channel. What is the cause of all of this frustration and what is the reality?
02/25/2015 07:15 AM
Things You Should Sell on eBay to Make Money
Selling products on eBay can be a very good way to make money. Getting top dollar for your items can be simple if you know what to sell.
02/25/2015 07:14 AM
The Key Items To Sell On eBay To Make Money
There are tons of things you can sell on eBay to make a ton of money. Specific niches can bring in more money than others. Once you learn these big money making niches, you too, will be making money selling on eBay.
02/25/2015 07:13 AM
The 5 Most Selling Items On eBay
Its no secret that eBay is a great place to get rid of unwanted items around your home, but it is also a great way to make extra money. Here are the top 5 most selling items on eBay.
02/25/2015 07:12 AM
eBay Sales Options
More and more people are venturing into the world of selling new and used items online. This has proven to be quite a successful venture for some, earning them much needed and wanted extra cash flow. If you're looking to sell products online, here are some of the hottest trending items selling right now.
02/23/2015 01:33 PM
eBay: A Step by Step Guide for Making Your First Sale
Read on to learn how to make your first eBay sale. From pictures to posting to shipping, the article gives step-by-step instructions for how to use this powerful ecommerce giant.
02/23/2015 09:54 AM
An Insight Into the Most Selling Items on eBay
There are millions of items being sold on eBay every day. Some are much more in demand than others. I've put together a list of the most in demand items being sold on eBay today.
02/16/2015 02:48 PM
How To Compete In a Reverse Auction
The reverse auction dates back to the 1990s; it made its debut when the internet opened its doors as a platform for auction and e-purchasing. It is known by various other names such as e-auction, sourcing event, e-sourcing and procurement auction. For those unfamiliar with this setup, it will first help to touch upon in brief how a reverse auction works.
02/10/2015 05:46 AM
Exactly What to Sell on eBay in Order to Make Money
If you're looking to make extra money selling on eBay, it is important to know what sells, what sells well and what sells the best. Knowing this will increase your chances of making the most money from your sales.
02/07/2015 12:38 PM
Making Money Online - What To Sell On eBay To Make Money
eBay is one of the most popular online selling and buying sites. There are certain tips when selling on eBay that should not be ignored. These tips for selling on eBay will help you to earn the maximum dollar for your sold items.
02/07/2015 12:37 PM
Top 5 Selling On eBay Tips
Nothing is more important than earning top dollar for your sold items on eBay, except knowing how to earn top dollar for those items. I've compiled a list of tips on selling on eBay to show you just how easy you can become a master seller.
02/07/2015 12:37 PM
Tips and Ideas for Selling on eBay
Just about anyone can list an item and sell it on eBay; however, there are a few tips you may want to consider that will maximize your profits. These tips will allow you to earn more money as you become more proficient at selling on eBay.
02/07/2015 12:36 PM
How to Maximise Your Sales on eBay
Have you thought about getting rid of your unwanted and unneeded things around your home? Are you thinking that selling these things on line as to fetch top dollar? Learn how you can sell nearly anything on eBay.
02/05/2015 06:12 AM
Five Most Popular Items Selling on eBay
eBay is a terrific way to unload excess items from around your home. If you're thinking of selling any of your unwanted things on eBay, you should become familiar with the top selling items.
02/04/2015 04:49 PM
How To Win eBay Auctions
How to win eBay auctions at prices like you stole them. A few simple strategies can turn you into a savvy eBay buyer instead of the biggest loser. eBay is a highly competitive marketplace, but you can still win big with a few well timed strategies.
02/04/2015 01:32 PM
How to Earn Money With eBay
eBay may not be the quickest way to earn big, fast cash, but it can lead to a very lucrative income. There are several ways to maximize your income, I'll show you how.
01/22/2015 10:25 AM
How to Become an eBaypreneur
Have you comes across the term eBaypreneur? Well, you might just be heading for this title if you are thinking or are selling on the well-known auction website, eBay. There have been many stories of wild successes of people seemingly spending a few hours a day, selling items on eBay and then retiring at an early age to wallow in the vast profits they made.
12/16/2014 02:51 PM
Listing Tips For Selling Jeans on eBay
Ready to make money selling top brand jeans on eBay? Check out the Power Seller tip to increase your sales, boost feedback score and make money selling clothing on eBay. Get your pen and notebook ready. These tips will help your business take off.
12/16/2014 05:58 AM
A Guide for Determining the Good Items to Sell on eBay
All business owners, whether online or with a store front, should be sure to research their market. This will enable them to ensure a profitable business with little stress and maximum profit.
12/12/2014 04:53 PM
How to Win an Auction?
Online auctions are very good for sellers and buyers. It is also a good way to lose a lot of money. Practice these proven principles to have the best chance at winning.
11/10/2014 07:05 AM
What Sells on eBay
Whether supplementing your income, looking to unload some unwanted items or simply looking to make a quick dollar, eBay could be your best bet. Learn the top selling items that can make you top dollar.
11/10/2014 06:59 AM
Top Selling Items on eBay
The items that will bring you the most money are those that are most sought after. There are some items that are worth more than others and can be easily found in your unwanted pile.
11/10/2014 06:57 AM
Top Selling Items on eBay
Certain items are statistically more likely to sell on eBay than others. Learn the best items to sell to make the best money.
11/03/2014 05:06 PM
The Most Selling Items On eBay
There are a million and one things to buy and sell on the internet. Anyone can make a dollar or two by simply putting unwanted items for sale online, but I can show you the most sought after items that will bring in the most money!
10/17/2014 05:56 AM
What to Sell on eBay for a Steady Income Flow
Often enough, a person can find something, post it to eBay and make a few bucks. Sometimes, those few bucks turn out to be a bit more than expected. Instead of hoping for the big cash in, there are certain things that are sure to bring in a steady income.
10/17/2014 05:55 AM
Best Things to Sell on eBay to Make Good Money
eBay is full of stuff people are trying to unload for cash. There are some items that get top dollar that may just be lying around your house.

More Auction Information:

Related Articles

The Down Side Of Using Dropshippers In The Ebay Auction Arena!
Ok, let me just say right up front that I am not against drop-shipping! I love the concept. If you are dealing with a particular wholesale drop-shipping distributor that is serving your Ebay ambitions well, then hold onto that company with bonds of steel, for truly good drop-shippers are hard to find!Drop-Shipping sounds like the utopian business model.
Do You Sell Tires By Mail? Maybe You Should eBay
I just received an interesting email from eBay and it got me thinking..
Auction and Its Benefits
An auction is basically a public sale wherein any object issold to the highest bidder. It can be defined as a process of purchasing and selling things by offering them up for bid, taking bids and selling the things out to the highest bidder.
Professional eBay Auctions Reap the Profits for Sellers
eBay offer an unbelievable amount of traffic for ANYONE wanting to sell on their auction site, so much so that millions of items are listed on it everyday. So with all this competition how do you make sure that your listing doesn't get lost amongst the rest and that customers keep coming back to you.
The Number 1 Biggest Secret to Selling on Ebay
Ebay.com is a Tool.
Taking Paypal on eBay
Accepting Paypal as a payment method might increase your selling prices and your profits. This depends on what you are selling.
Profitable Paper Piecing on eBay -- Part 2
Basic Paper Piecing TipsHere are some tips that will help you create paper piecings that will sell!Save some time by eliminating the "tracing" of patterns. Take your pattern, lay it over your cardstock and use your stylus to "trace" it onto your cardstock.
Learn How To Be A Successful eBay Seller
Anyone can sell anything on eBay. Open an account, list your product, and wait for the bids to start coming in.
Photos on my eBay Auctions: How Do I Add Them?
On another forum I'm involved with, someone's asked a great question: I want to sell products on eBay, but I want to include photographs with my items. How do I do that? What kind of camera do I need, and what settings should I use?The first step is to buy a digital camera.
Top 10 Free Online Wholesale Resources
By the time that a product has made it to your local retail store, it's probably changed at least three people's hands, possibly even more than that. And each one of those people had to mark up the cost of the item to cover their investment and make a profit.
eBays Hot Selling Books, Find Out Which Books Sell & How To Find Them
Selling books on eBay can be a very lucrative business! There are eBayers who sell only books and make a nice little income doing it. Where do they get these books to sell? At thrift stores, estate sales, flea markets, book fairs, yard sales, library sales, grandmas attic, etc.
So What Are YOU Going To Do About eBays Fee Increases?
Unless you have been hiding under a rock, I am sure that by now you have heard that eBay is raising its fees. So what's a small merchant to do? Here are some suggestions.
Royal Memorabilia -Smart Trading and Fake Dodging
This is my second article about trading royal memorabilia on eBay and other online auctions. We're going to explore just what items are really tradable, how and where to find your stock and mention some definite pitfalls to avoid.
Internet Auction Sites : Find Good Deals on Almost Anything
You can find good deals on almost everything you need on internet auction sites. There is almost nothing that you can't find over the internet.
Affordable Online Car Auctions
Still hunting for the car of your dreams? Public car auctions online are becoming a happy hunting ground for car aficionados for they bring you a huge selection of affordable cars in various models at unbelievable prices.With online car auctions you can buy a new car at prices, which are quite less than the manufacturer's price in the retail showroom.
How To Sell Internationally On eBay Without Risk
Many people just getting started on eBay have reservations when it comes to selling to International buyers. Possibly they've heard a few second-hand horror stories, or they feel it's simply not worth the extra hassle.
An Emerging Market in eBay Consignments: The eBay Trading Post (Part II In A Series)
In 2002, the eBay consignments business was born, referred to by eBay as the Trading Assistant Program.It's possible that eBay didn't foresee just how much they would benefit form their eBay consignments program.
From Ebay Zero to Power-Selling Hero: How To Learn New Tricks Without Spending
The Internet is the fastest-changing marketplace on earth. Million-dollar ideas from one year ago might notgenerate a single penny today.
A WIN-WIN Scenario On eBay For Buyer/Sellers: Tips For Hunting Want It Now Postings
"Ask And You Shall Receive" Policy Works!You're one-of-a-kind baby clothes sat for the last month oneBay with no buyer. Why? Perhaps your item is sospecialized that buyers have a hard time finding you.
How To Sell On Ebay: The Money Is In The Back-End
Many people who sell on Ebay completely neglect the follow-up process. They post an auction.